Major Discounts During UAE's Ramadan Shopping

Ramadan in the UAE: Price Caps and Up to 70% Discounts Ahead of Shopping Surge

Ramadan, the holiest month in the Islamic world, is not only a time of spiritual renewal but also a period for shopping and family gatherings in the United Arab Emirates (UAE). As the sacred month approaches, expected to begin in early March, many retailers and wholesalers in the UAE are announcing significant sales and discounts to meet the growing demand from residents and tourists. This year's Ramadan promises to be particularly exciting as stores offer discounts of up to 70% while freezing prices on essential food items.

Price Caps and Discounts: In the Spirit of Ramadan

During Ramadan, the UAE traditionally sees increased shopping activity, as many families choose this time for major investments, including electronics, furniture, or even cars. This year, numerous wholesalers, such as Union Coop, Jumbo Electronics, and Western Furniture, are preparing to welcome shoppers with considerable discounts.

Union Coop, one of Dubai's leading retail chains, launched its 2025 Ramadan campaign in February, offering up to 60% discounts on over 5,000 food and non-food products across online and offline platforms, in line with the UAE’s "Year of Community" initiative. The Union Coop CEO highlighted that the campaign includes 12 special promotions offering competitive prices to buyers. Additionally, prices for over 200 essential Ramadan-related items, such as rice, meat, poultry, canned goods, and other high-demand products, will remain unchanged throughout the month. The company also supports local agriculture by partnering with over 42 UAE farms to offer fresh and organic products.

Jumbo Electronics, one of the largest electronics retailers, is also gearing up for Ramadan with significant discounts. The company’s CEO noted that customers can expect attractive offers and exchange programs across various product categories. "Our goal is to make shopping simple and rewarding during this special time. We’re offering up to 50% discounts on all electronics and home appliance categories," he stated. He added that Ramadan holds immense significance in the UAE, so the most attractive promotions and exchange offers are provided this month.

Time for Major Investments: Electronics and Furniture

During Ramadan, many families decide to renovate their homes or invest in the latest technological innovations. Customers often choose this period for high-value purchases that improve their quality of life in the long term. "Major household appliances have a long lifespan, so customers often wait for Ramadan sales to update their homes. With smart features, better energy efficiency, and convenience, this is the perfect time for major investments," he explained. According to the Jumbo Electronics leader, double-digit sales growth is expected this year.

A similar trend can be observed in furniture shopping. The Western Furniture CEO mentioned that Ramadan is traditionally a time for home furnishing projects and renovations. "Families prepare for gatherings and celebrations, and due to the significant discounts, many time their purchases for Ramadan to get premium quality furniture at the best prices," he said. Western Furniture offers up to 70% discounts on select products, with around 20% of the inventory available with 40-60% discounts. The company leader noted that sales increase by 30-40% during Ramadan, partly due to discounts and the festive atmosphere.

The Essence of Ramadan: Transforming Homes

Homebox, another popular furniture and decoration store, is also preparing for Ramadan with a new collection showcased at discounted prices. According to the Homebox CEO, Ramadan is not just a time for spiritual renewal but also a period for family unity and selfless giving. "Our campaign honors the essence of Ramadan while offering modern designs that uplift the ambiance of every home. Our Ramadan collection aims to transform living spaces into peaceful, beautiful places while providing a hassle-free shopping experience," he said.

Summary

Ramadan in the United Arab Emirates is not only a time for spiritual renewal but also a period of economic boom. Retailers and wholesalers prepare for the annual shopping surge with significant discounts and promotions. Price caps on essential food items, support for fresh and organic products, and discounts on major investments contribute to making Ramadan not just a celebration of faith but also an economic festival. Both residents and tourists in the UAE can enjoy this festive atmosphere while taking advantage of the discounts to enhance their homes and lives.