Social Media Bridges Authors and Young Readers
UAE: Young Readers Queue at Sharjah Book Fair to Meet Arabic Authors Connected via Social Media
In the world of modern technology and the internet, we are witnessing a revival of reading and literature, especially among young people living on the Arabian Peninsula. At one of the UAE's most significant events, the Sharjah International Book Fair (SIBF 2024), numerous young people line up waiting for their favorite Arab authors to sign their books. These writers particularly use social media to connect with young readers and share stories and thoughts that resonate with today's generation.
How Do Arab Writers Use Social Media?
Arab writers today publish their works not only in traditional formats but are also active on Instagram, TikTok, and YouTube. Through these platforms, they can quickly and directly reach young people in a style and format that appeals to today's generation. Some authors owe their popularity specifically to their online presence, as they share not only their books but also their thoughts and personalities with their followers. This connection is attractive to both readers and young people who are more distant from the world of books.
Young Fans Meet their Favorite Authors in Person
The Sharjah International Book Fair offers a unique opportunity for young readers to meet these popular authors. School and university students attending the events wait in long lines to talk for a few minutes with their favorites, asking for a signature or a shared photo. These interactions are valuable not only because they create a direct connection between authors and readers but also because they reinforce young people's love and interest in reading.
Promoting Reading on Social Media
Arab writers do not just promote their books on social media, but also the experience of reading. With short videos, live streams, and inspirational posts, they encourage their followers to read more, explore their culture, and understand the social issues that literature conveys. Their online presence allows them to reach an audience who might otherwise not be interested in books. As a result of social media influence, even young people who previously did not consider literature important become readers.
The Role of the Sharjah International Book Fair in Strengthening Reading Culture
The Sharjah International Book Fair serves as a platform that connects culture, education, and modern technology. The event focuses not only on showcasing new books but also on providing space for discussions that shape future generations.
