Networking Strategies for Job Success in UAE

How Networking Can Land You a Job Interview in the UAE: 4 Strategies for Building Connections

Networking is nothing more than building connections - and these genuine relationships can open doors you didn't even know existed. In the United Arab Emirates (UAE), relationships often form the foundation of a career. But how can you build a strong professional network in Dubai or Abu Dhabi? And why is it so important? Whether you’re job hunting, building your business, or just wanting to stay ahead of the game, the right network can make all the difference.

Why is networking important in the UAE?

In the UAE, connections are often the engines of career growth. A friend of mine shared that he sent out over 100 job applications and didn't receive any responses - until a former colleague recommended him for a position. He was called for an interview immediately. Another example: when I needed an expert, I didn’t start searching online, but turned to my own network. A reliable recommendation helped me find the perfect professional.

But networking isn't just about job opportunities. Connections help you stay updated in your profession. A former colleague attended an industry event where he identified a new trend early and successfully changed careers. This information can often change the direction of your career.

How to build a professional network in the UAE?

1. Be present at industry events

A book I'm reading now highlights the concept of the mere exposure effect: the more often you encounter someone, the more likable and approachable they become. Regular interactions build trust and familiarity, making industry events crucial for networking success. The UAE is full of high-quality conferences - such as GITEX for technology professionals or Arab Health for health experts. Personal meetings create more lasting connections.

2. Be active on LinkedIn

With over 8 million LinkedIn users in the UAE, this platform is essential for building professional connections. But don’t just collect connections - be active! Comment on posts, share valuable content, and join discussions to stay on the radar.

3. Join professional groups

Groups like the Dubai Business Women Council or the British Business Group offer not only networking opportunities but create communities. When I moved from London to Dubai, my CIPD (Chartered Institute of Personnel and Development) network helped me integrate, build professional relationships, and even find a job. Since then, I have recommended jobs, received recommendations, and benefited from the professional membership's credibility.

4. Give before you ask

Networking isn’t about the numbers - it’s about relationships. If you help others - whether through mentoring, recommendations, or simple introductions - opportunities tend to naturally come back to you.

The importance of personal branding

Your network is only as strong as your reputation. Whether it's being a thought leader, participating in industry activities, or having a strong online presence, it matters how you present yourself. Be someone others can trust and would be happy to connect with.

The 70-20-10 rule

Success isn't just about who you know - but also about what you do with those connections. According to the 70-20-10 model, 70% of development comes from practical experience, 20% from networking, and 10% from formal education.

How to leverage networking?

Imagine networking like Simba building allies in The Lion King - he doesn’t reclaim the throne alone but with the help of those with whom he has built trust over time. Networking is about having people who stand by you in important moments, and who remember your name long after a handshake. It’s not about transactions, but relationships - and these genuine relationships can open doors you didn’t even know existed.

Connections strengthen over time, and the more you invest in them, the greater the rewards. Some connections bear fruit immediately, while others offer surprises years later.